After seeing the giant tui we made for Forest and Bird in 2007, an animal rights organization S.A.F.E (save animals from exploitation) asked us to make a scale model of a battery pig in its cage for use as a fundraising tool in one of their campaigns.
The majority of pig farmers around the world, farm their pigs in appalling conditions. These battery farms raise pigs in small cages, with no room to turn around, all they can do is sit, stand, or lie down, often in there own faeces. The cage is hardly more than the length and height of the pig.
Safe wanted the three-dimensional model of the pig in its own cage, as a stark visual reminder of these cruelties, a confronting 360-degree display from which it is hard to look away.
Pigs have an unfortunate physical characteristic, looking like they have a perpetual smile on there faces. Therefore, in the interest of reinforcing their abject situation, we made the pigs more human in their expression, and very down in the mouth.
To date 17 pigs in cages have been made by Izzat for safe, showing the success of their effect in getting the message to the public, portraying the grim reality of intensive animal farming for slaughter and mass consumption. The safe pigs now reside in Australia, and the United States and S.A.F.E intend to travel them even further afield.